Friday, May 09, 2008

Indiana Jones loves Mint Crisp M&M's


Is anyone else excited about the new Indiana Jones movie, "Indiana Jones and the Kingdom of the Crystal Skull", or it is just me? The movie opens nationwide May 22, just in time for the big Memorial Day weekend box office. Will it beat Iron Man? I guess we'll just have to wait and see. However, Indiana Jones has already won in my book because as far as I know, Iron Man doesn't have the awesome Mint Crisp M&M's tied to its release. Yes, Mint Crisp M&M's, and they are delicious. They blow the recently reviewed Wildly Cherry M&M's out of the water. If you are a fan of the mint chocolate combination found in Andes Mints or Girl Scout Thin Mint cookies, then you are sure to love these.


From the outside, Mint Crisp M&M's look like puffier versions of plain M&M's. They come in the mint-inspired colors of dark green, light green, and white. In place of the trademark "M" in the center of each candy shell, some pieces feature movie themed icons like a skull or the famous Indiana Jones hat. Biting into a piece reveals the crisp in the "Mint Crisp" name. At the center of each piece is a tiny ball of rice crispies which lend a nice, light crunch to each bite. The crispy center is surrounded by a layer of mint flavored chocolate. Now maybe I am examining them a little too closely, but I swear I can detect 2 chocolate layers. One, the traditional M&M milk chocolate filling, and around that, a very thin, darker layer of chocolate where I believe the minty burst of flavor lies.

Mint Crisp M&M's are only available for a limited time, so if you want to try them, search them out soon. CVS has them in both the small, single package and the large bag. You can't miss them, the bag looks all ancient-y and Indiana Jones is right on it. You can also visit the M&M's website to play a game where an M&M searches ancient ruins for a secret stash of Mint Crisp M&M's hidden underground by the Mayans. Check it out at: http://www.m-ms.com/us/indianajones.

2 comments:

Jamie said...

Ok. Em and I are talking about this. I contend that while mint and chocolate are delicious, what does mint have to do with Indy. Em countered with a query as to what Indy WOULD be. Almond? Peanut? He's not "dark". So what's left. All I could offer was, "he's bold". So I guess I need to come up with a "bold" flavor or my rant is for nought.

JoAnn said...

Jamie, I appreciate your deep consideration of this topic because I was wondering the same thing. I could understand the use of mint if for example, Indy went to ancient Mayan ruins in the film because there is the connection with Mayan mint, however in Kingdom of the Crystal Skull, Indy goes to Peru which is in South America. Regardless, I still think the candies are tasty.

As to the question, "what is Indy?" you may want to check out the Snickers Adventure Bar which also ties in with the new movie. The Adventure Bar is a Snickers enhanced with "exotic" spices. The "exotic" contains hints of coconut and a slight chai taste, which I can see having a stronger relation to rugged Indy-ness.